Panache are a bespoke lingerie brand and they wanted to launch a new range for real women. We created a campaign for them that featured an expert bra fitter who talked through finding the perfect, fitted bra.
We took the lead on both photography and filming for this campaign. It was a great day and we all learnt a thing or two about finding and fitting the perfect bra.
Client: Panache
Agency: Avant Garde
Site Credits
House × Imprint × Wired = Author Studios